What is more important, a website or social media management?

Both having a website and having a presence on social networks are important, but the relative importance of each depends on the specific objectives and needs of each company or individual.

A website is an essential tool for establishing a lasting, self-controlled online presence. It is the place where you can display detailed information about your products, services, values and the history of your brand. Additionally, a website can be customized according to your specific needs and objectives, allowing you to create a more complete and effective user experience.

On the other hand, social media is a great way to interact with your audience and build an online community. They are especially useful for reaching new audiences and increasing the reach of your messages. Social media also allows you to share content, get feedback, and answer customer questions quickly and effectively.

In short, having a website is essential for establishing a long-lasting online presence, while social media is a valuable tool for engaging with your audience and increasing your reach. The ideal is to combine both tools to maximize the benefits of your online presence.